By Abby Shannon
What’s Happening
• Food-obsessed world traveler and journalist Layne Mosler goes where the taxi takes her. Her blog, Taxi Gourmet, explores New York City’s cuisine through an unlikely vehicle: cabbies.
• Hailing from across the globe, these diverse drivers know their way around town and give Mosler their authentic off-hours experience.
• Mosler’s search for local flavor started in 2007, when she mapped the culinary landscape of Buenos Aries, Argentina, by hopping in a cab weekly, asking the driver to take her to his or her favorite restaurant, and narrating the adventure via a featured-cabbie blog post.
• Taxi Gourmet has since transplanted to New York City, with plans of taking its cab-based food tourism around the globe in the near future.
What This Means to Business
• A resource that offers a true insider’s take on gourmet adventures entices travelers and foodies alike.
• Blogs like Taxi Gourmet satisfy consumers’ cravings by offering simple, authentic, and up-to-date restaurant reviews.
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